Two names are likely to draw attention: LeBron James, the superstar basketball player, and Drake, the rapper. James and Drake are committing additional capital as “strategic investors,” and are expected to use their marketing power to help the tour broaden its audience. James and the PGA Tour commissioner, Jay Monahan, were at the home of Tom Werner, F.S.G.’s chairman, recently discussing just that, DealBook hears. Fans may see the stars around the greens, perhaps in the same way Drake is a frequent courtside presence at Toronto Raptors games. I remember some of my best childhood memories was being on the golf course with my uncle,” Drake said in a statement to DealBook.

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Persons: LIV Golf, wasn’t, LeBron James, Drake, Steve Cohen, Arthur Blank, Marc Lasry, James, Jay Monahan, Tom Werner, F.S.G, ’, DealBook, ” Drake, “, ” Organizations: Fenway Sports Group, PGA, PGA Tour, Toronto Raptors Locations: Saudi